Brumley’s News & Blog

Direct Mail Marketing is Alive and Well

Hopefully, you haven’t fallen victim to the popular misconception that direct mail is dead. In the past, some marketers said the same thing about SEO, display advertising and any number of other marketing tactics. To paraphrase Mark Twain – The reports of direct mail’s death have been greatly exaggerated. The fact of the matter is that […]

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How to Select a Commercial Printing Company

Building your business involves having a good marketing strategy. When it comes to offline marketing, you need a good commercial printing company to ensure that your marketing materials are consistent, high quality, and project the right image for your company. When it’s time to select a commercial printing company, here are some things to keep

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Personalized Direct Mail Improves Open and Response Rates

A number of studies have shown that personalized direct mail allows small and midsize businesses, as well as large corporations, to achieve significantly higher open and response rates than traditional direct mail. According to the Direct Marketing Association, personalized direct mail has a response rate of between 12% and 15% compared of a 4.4% response

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Domtar launches Paper Made Here program

We at Brumley Printing want to share an inside look at American families and importance of American products when selecting partners for printing needs. Enjoy this video from Domtar. – Kirk Brumley Last year, Domtar launched its Paper Made Here program to help raise awareness about the importance of buying North American paper, including its business

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